The design industry has evolved rapidly over the past decade. Effective and successful designers no longer need to just “make things,” they need to be curious thinkers who understand how to solve problems that have a true impact on the world we live in and how to show the power of designing for social good. Now more than ever, the graphic design industry needs a book that teaches the foundations and theories of design while simultaneously speaking to the topics of history, ethics, and accessibility in order to make designs that are the most effective for all people.
In Powered by Design, educator, designer, and public speaker Renee Stevens brings a truly up to date and thoughtful approach to an introduction to graphic design. As Assistant Professor at the S.I. Newhouse School of Communication at Syracuse University, Stevens created this book to be at home equally in academia and outside of the school setting. With a conversational and approachable tone, Stevens’ book is for anyone who wants to gain a more practical understanding of what graphic design is today, and the power and potential it has: from students to novice graphic designers to anyone who wants to build a solid foundation of design skills so that they can work more effectively with professional designers. Stevens covers topics such as:
Woven throughout is the crucial idea that you must embrace empathy in everything you design in order to create work that is the most inclusive. Design has the power and potential to make real impact in our everyday lives, and this book will show you how to do that starting with your first design experience.
Soft Cover- without flaps
rajiv.rajivchopra (verified owner) May 19, 2020
I am not a designer, so I assume that this book is for people like me, and those starting in the world of graphic design.
From my perspective, I would say that this is an excellent book.
Renee has an excellent premise: if appropriately used, good design can solve problems. Her approach is very systematic. There are specific topics that I found particularly useful. For instance, the whole topic on fonts has helped my clarify my approach to how I would like to present myself in the world of self-publishing.
I did mention that her approach is systematic. This approach is helpful for anyone who wants to go back and look up specific topics.
Overall, the book has given me a better appreciation of the world of design, and all that it encompasses.
I recommend this book to people in the creative field. I also recommend this to corporate executives who are engaged in branding, communication, or anyone who has to design a layout (even a warehouse map!)
Her chapter on how data can be presented visually is excellent. This is one chapter I will refer back to in the future.
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