Masha Knots is a crafter and online content creator based in London. With over a decade of experience in making friendship bracelets, Masha creates videos on her YouTube channel explaining the ins and outs of bracelet making. Her online tutorials range from simple bracelets explained for beginners to more advanced friendship bracelet techniques for the more experienced.
Masha started her bracelet journey in 2009 when a friend taught her how to make a basic design over the summer. Masha quickly learned more advanced techniques and it turned into a lifelong hobby and career. After posting her first video tutorial on YouTube in the summer of 2010 she realized she has the opportunity to help others learn the craft. As of 2025 she has amassed over 194,000 viewers sharing her passion for the craft. Now, Masha is sharing her vast experience in friendship bracelet making in the form of a book to help even more people discover their passion for knotting.